5 Packaging Mistakes Businesses Make and How to Prevent Them Knowing your product packaging is becoming just as important as the product itself. With an increase in online e-commerce and rise of the Covid-19 pandemic, the uptick in demand for quality product packaging has taken a big leap. Customers want their purchases as fast as […]
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How to Increase Brand Awareness: Strategies to Make it Stick Have you ever wanted to increase brand awareness but don’t know where to start? How do you create brand awareness in a way that is as simple as it is cost effective? One of the easiest ways to expand upon your band is to use
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Direct to Package Printing: How it’s Streamlining the Digital Process How do Labels Work? The typical label designed for product development primarily consists of three main components: 1) Face Stock – the material that is being printed on 2) Adhesive – the sticky section of the material that is directly applied to the
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How to Grow your Business with Eco-Friendly Packaging With an increased awareness about climate change in recent years, eco-friendly packaging is becoming a more important aspect in the retail industry. How can organizations adjust to these standards while guaranteeing that it’s best for their business? New data suggests that shopper interest for sustainability continues to
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The Change in Food Packaging The Bureau of Indian Standards (BIS) and FSSAI (Food Safety and Standards Authority of India) has officially banned the use of Toluene in India. Toluene has been a part of the industry for years. Other countries such as Europe and the US have banned its use for a number of
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The Beginner’s Guidebook To All Things Label Printing While labeling might appear as a design on your favorite products they’re so much more. They provide you with key features and highlights of the product, pricing, and even nutritional information or warnings. Because of this the longevity and durability of your labels are of utmost importance.
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UV Printing What is it?: UV Printing (Ultra Violet Printing) utilizes special UV LED inks that cure onto a substrate via UV light. These inks are laid on as a liquid, and once they are exposed to Ultra violet light they begin to cure. UV inks are continuing to gain popularity over the last few
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In-House Printing is The Right Choice For Your Small Business! When running a small business, it is wise to use in-house labeling over outsourcing to another company as it allows your business to become more efficient. Oftentimes, when you get a quote from another labeling company they require a minimum quantity to be ordered before
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The Beginner’s Guidebook To Digital Printing When attempting to enter into the digital industry it’s easy to become overwhelmed. What is the best way to produce this many labels? Can I produce my own coffee packaging? Do I need a finisher or can I buy them pre-cut? When attempting to streamline your business the specificities
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The Food Packaging Industry: Overall leaving all marketing and promotional opportunities our packaging has, the packaging you choose is meant to protect your product. The packaging machinery industry alone focuses on labeling and packaging profiting nearly $450 million in 2020, just in the United States alone. This is due to the improved downstream demand that
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