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Food-Packaging

What’s Changing In Food Packaging?

What Is Food Packaging? Food packaging began with canned foods nearly 200 years ago before the introduction of paperboard and glass containers. Technologies like polymer chemistry have brought us the new innovations we are seeing on the market like flexible packaging and rigid plastics. With packaging moving towards biodegradable and eco-conscious alternatives food packaging is […]

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Food Packaging and Memjet

Food Packaging’s Technology Is Changing

The Food Packaging Industry: Overall leaving all marketing and promotional opportunities our packaging has, the packaging you choose is meant to protect your product. The packaging machinery industry alone focuses on labeling and packaging profiting nearly $450 million in 2020, just in the United States alone.  This is due to the improved downstream demand that

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Interactive packaging

Interactive Packaging Helps You Take Yours To The Next Level

What is Interactive Packaging?: This new technology realizes that the product isn’t the only factor consumers utilize to decide on purchasing behavior. Its goal is to involve the consumer with a memorable, deeper experience that stimulates familiarity and ultimately brand awareness. This type of branding allows consumers to experience a new understanding relationship with the

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Increase Brand Awareness

How to Increase Brand Awareness For Your Business

What is Brand Awareness: Brand awareness is the extent to which consumers are familiar with the distinctive qualities or images of a particular brand. The degree of consumer recognition has important effects on consumer decision-making. It influences which brands enter the consumer’s consideration set and ultimately influences which brand is selected from that subconscious set. 

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